Erik Daniel Garcia is a Narrative Engineer, cultural strategist, and the founder of the Activated Frequency Academy. With over 15 years of experience in high-level digital strategy, Erik has generated over 1.5 billion views for Fortune 500 companies, Hollywood celebrities, and major non-profits. He specializes in "Psychological Warfare for Good", teaching Latino founders and ethical leaders how to bypass algorithmic erasure and weaponize their stories to build massive, undeniable influence.
A Northeast Los Angeles native, Erik is currently documenting the untold history of Mexican American culture while preparing the next generation of leaders to move from passive consumers to active commanders of their own narratives.
About erik garcia
Driven by passion
After spending 15 years building digital empires for others, including global brands like L'Oreal and icons like Val Kilmer, Erik realized the same psychological tactics used to sell products could be used to reclaim culture. Today, he is the creator of the Activated Frequency, a methodology that combines Hollywood storytelling with behavioral psychology. His mission is simple: to arm the Latino community with the digital weaponry needed to protect their history, own their data, and build generational legacy systems that no platform can delete.
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